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Erdem’s fresh-faced fillies

December 17th 2009, Posted By victoria In Fashion Theory

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We favour an irreverent take on beauty at DANSK, largely to do with this: your sometime beauty writer’s fervent pole-vaulting from water-guzzling yoga bunny to wine-swilling fag ash lil.  It’s currently the wine ‘n’ fags phase, making the obsession with model perfect skin quite unbearable (it’s directly proportionate to how unlikely an acquisition it actually is).

So when I filed copy for my first beauty blog – how to achieve “genetically perfect” skin a la Erdem S/S 10 – Madame Editrice fired it back for being too trad, too Vogue. Huh! Sometimes you just really need to know these things, no bullshit. Here’s her edit (in bold) with a few comments of my own (in italics), followed by another ed’s edit (in bold again).

READ THE EDIT INSIDE…

www.erdem.co.uk / www.clmus.com / images courtesy of DANSK

ERDEM’S FRESH-FACED FILLIES

Resisting the bleach brow bandwagon, the Erdem look aimed to create the genetically perfect, incandescent beauty of Christy Turlington. As head makeup artist on the show, Andrew Gallimore, told us: “the idea was to do as little as possible to the girls, just priming what they already have. As a result, skin looks like skin, but AMAZING skin.”

Get the Erdem look – Yah, like Avon calling!

1. Moisturise skin. (Duh.) Duh? sometimes you’re in a rush or your ligging flatmate’s finished your face cream, but yes, I’ll concede that this one is kind of obvious.

2. Use moisture cover concealer where needed. (Blending is the secret, Edward.) Who TF is Edward?  And this bit’s important as it’s NOT blanket foundation, which YOU hate, but sparing cover with moisture. Edward as in Edward Scissorhands! (I bet you thought I meant Edward Cullen.) You know, “Blend, blend, blend. Blending is the secret, Edward.”

3. Apply prep and prime lip balm to lips, to fill lines and give a matt finish.

4. Leave eyes bare save for some gloss on the lid and mascara.

5. Groom brows with one of those fancy little brow sets you’ve always wondered how to useOkay, so Mme E is naturally near-browless, ergo v. smug right now that her look is so en vogue, but the brows of yours truly are closer to a Gallagher’s in their raw state, so ‘fancy little brow set’ off!

6. And top it all off with some strobe cream on the bridge of the nose and Cupid’s bow to catch the light and give a snazzy 3-D effect. Who says snazzy, even sarcastically? And this is a REALLY good tip – I dare you to try it!


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